Brand Aktivation – Stimulating Your Identity

We have, over the years, realized that our definition of Brand Aktivation is quite different from others. Glu, our very name, signifies the cornerstone of our ideology. We believe our strategies bring your brand to life and make it “stick” (pun intended, of course) in the minds of your customers.

We propagate your brand as a culture. The idea is to familiarize people with your brand to such an extent that it becomes a part of their lifestyle and hence, elevate the perceived value of your brand.

At a Glance:

Promotions and Road Shows:
POS Production & Management
Promotion Concepts
Design and Execution
Road Show Concepts and Management
Consumer Sampling

Malls:
Retail Brand Experience
Mall Displays and Kiosks

Events:
Product Launches
Corporate Events – Dealer Meets, Conferences, Annual General Meets
Exhibition Stands – Design and Management
Concepts to Activate the Brand
Experience and Event Marketing

Strategic Branding:
Product Rebranding
Branding Environments

We try and ensure maximum visibility for your brand across all possible touch points. We create and plan brand launch events that convey the right message across key audiences.